Senior Demand Generation Manager at Fivetran building webinar and G2 programs to drive pipeline growth. Owns strategy, execution, and performance reporting across digital marketing channels including Marketo, Salesforce, and Google Analytics.
From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.
About the Role
Fivetran is building data pipelines to power the modern data stack for thousands of companies.
This is a rare opportunity for a digitally-savvy demand gen marketer to own high-impact channels and turn them into pipeline machines.
This isn't a "maintain the status quo" role. It's about building something excellent: a webinar and G2 program that reflects a best-in-class mindset, powered by creativity, relentless curiosity, and a drive to always be better. You'll experiment, iterate, and collaborate closely with partners, PMM, and product to keep raising the bar, while constantly scanning for new lead gen channels to bring into the fold and scale. And when the path isn't clear, you won't wait for one. You'll think on your feet, pivot, and find a way forward.
You'll be the architect and executor behind a multi-format webinar program spanning owned, sponsored, and partner events; the driving force behind Fivetran's reputation on G2; and the strategist scaling our digital advertising programs to new heights. End-to-end ownership, from strategy to execution to performance reporting, is the name of the game
If you're someone who gets fired up by performance data, loves translating numbers into sharp insights, and wants to be held accountable to real pipeline targets, this role was built for you.
This is a full-time, hybrid position based out of our Denver office. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including two days in the office each week to connect and build as a team.
Technologies You’ll Use
JIRA, Marketo, Salesforce, Google Analytics, Looker, Goldcast, G2.com
What You’ll Do
Skills We’re Looking For
Why This Role Is Special
This role puts you at the center of two high-visibility channels that directly drive MQL, S1 counts, and S3 pipeline; with full ownership of strategy, execution, and results. But beyond the business impact, this is a chance to build something you're genuinely proud of. You'll have the space to experiment, raise the bar, and shape how these channels evolve. If you're someone who wants their fingerprints on something excellent and thrives when given real ownership and real accountability, this is the role for you.
#LI-Hybrid #LI-JC1
The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role. Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process.
Perks and Benefits
*May vary by country and worker type - please reach out to your recruiter for more information
Click here to learn more about Fivetran's Benefits by Region.
We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.
Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.
To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.
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We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.