TL;DR
Revenue Strategy & Operations Lead at Reddit managing mid-market demand generation, lead routing, and sales automation. Owns lead funnel processes, workflow optimization, and cross-functional collaboration across Sales, Marketing, and Ops.
Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 126 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit
www.redditinc.com.
Our Global Mid-Market (MM) Revenue Strategy & Operations (RSO) team is seeking a Global Mid-Market Strategy & Operations lead to partner closely with cross functional partners to improve the demand generation ecosystem. This role will sit at the intersection of MM Sales, RTech, Central Ops, and MarOps, with a core focus of improving the demand generation engine for mid market. This includes in depth analyses, lead flow improvements, automation, (e.g., Gong, Salesforce), seller enablement and other areas that are critical to improving conversion rates.
This is a highly strategic and operational, hands-on role: you will be responsible for how leads move through our systems and how we continuously improve workflows to drive pipeline and revenue.
Location: New York City office three days a week
Responsibilities
Strategy & Continuous Improvement
- Support the development of the global MM demand generation strategy through analysis, experimentation, and structured recommendations.
- Propose and run test-and-learn initiatives to improve lead quality, routing, and seller productivity, with clear measurement and readouts.
- Identify root causes and opportunities to drive up conversion rates
Workflow Automation & Process Reliability
- Build and scale automated workflows in partnership with Marketing Ops, Central Ops and Sales (e.g., lead scoring, routing, follow-up cadences) that reduce manual work for sellers and increase speed-to-contact.
- Monitor daily system health, troubleshoot issues in SFDC, Gong, and related tools, and ensure high-fidelity data and process reliability.
- Act as a first-line problem solver for MM sales managers and reps on lead-flow and tooling issues, turning repeated pain points into scalable process or automation fixes.
- Translate qualitative feedback from the field into structured problem statements and prioritized solutions and work with cross functional teams to solve.
Outreach & Sequence Optimization
- Collaborate with Marketing and acquisition managers to engineer and iterate outreach sequences and playbooks that align to campaigns and MM objectives.
- Use Gong and other tooling to track performance, A/B test approaches, and recommend optimizations that improve conversion through the funnel.
Tooling, Reporting & Dashboard Ownership
- Ability to create reporting and run analyses to identify leads blockers
- Partner with RTech, Central Ops, and Analytics to define requirements for dashboards that give clear visibility into lead volume, quality, conversion, and SLA adherence.
Knowledge Sharing
- Serve as the subject matter expert on leads flows, automation and tooling.
- Document and socialize best practices and learnings from MM programs, and help “lift and shift” successful motions across regions and segments where appropriate.
Qualifications
Experience:
- 5+ years of experience in revenue operations, sales operations, marketing operations, program management, or similar roles, ideally within B2B or ads businesses.
- Demonstrated experience owning or operating lead funnel processes (lead routing, scoring, SDR/AE workflows, or marketing automation).
Technical & Data Skills:
- Hands-on experience with Salesforce (SFDC) and at least one of: Gong, marketing automation platforms, or sales engagement tools.
- Strong skills in Excel/Sheets and comfort working with large datasets; experience with SQL.
Operational Excellence:
- Proven track record of designing, documenting, and improving workflows that increase efficiency and reduce operational risk.
Cross-Functional Collaboration:
- Experience working across Sales, Marketing, Ops, and Analytics/Engineering teams, with the ability to translate business needs into technical or process requirements.
- Strong stakeholder management skills; able to balance global consistency with regional nuances.
Problem Solving & Communication:
- Structured, analytical thinker who can quickly get to the root cause of operational issues and propose pragmatic solutions.
- Excellent written and verbal communication, capable of simplifying complex systems for non-technical audiences.
Mindset & Culture Fit:
- Comfortable operating in ambiguous, fast-moving environments and shifting between strategy and execution.
- Service-oriented and collaborative; energized by enabling others to be more productive.
- Growth and experimentation mindset – willing to test, learn, and iterate to find what works best for Reddit’s MM business.
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
The base salary range for this position is:
$154,700—$216,600 USD
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
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