Paid Growth Marketer at Fireworks AI leading multi-million dollar paid marketing programs across search, social, display, and developer channels. Owns attribution infrastructure, experimentation programs, and cross-functional alignment with Sales and Product.
About the Role
Fireworks is building one of the most important infrastructure platforms in AI. Just like frontier open-source inference enables sustainable unit economics for our customers, we are building a sustainable growth engine to drive demand gen for the Fireworks business. We're hiring a Paid Growth Marketer to lead all paid marketing programs across the full funnel, from awareness to engagement and activation.
This is a hands-on role. You'll manage multi-million dollar budgets with analytical rigor, build the measurement infrastructure that connects spend to pipeline, and develop Fireworks' internal capacity for structured paid experimentation. You'll also think strategically about where the paid landscape is heading and position us ahead of it.
You'll report into the Director of Growth and partner closely with Sales and Product to align paid programs with product launches, sales cycles, and ICP targeting. The ideal candidate will bring a strong growth mindset to everything they do, using AI as a productivity accelerant to move faster and operate more effectively than any traditional paid marketer could.
Responsibilities
Own paid strategy and execution across paid search, social, display, OOH, and developer-focused channels
Manage and optimize a multi-million dollar ad budget, with full accountability for efficiency and attributable pipeline.
Build and maintain attribution and measurement frameworks that connect spend to pipeline with real signal
Lead Fireworks' paid experimentation program — hypothesis, execution, readout, iteration
Partner with Sales, Product, and Finance teams to align paid programs with cross-functional dependencies.
Track the evolution of the advertising ecosystem and proactively build that thinking into our roadmap.
You Might Be a Fit If You
Have 6+ years of hands-on paid marketing experience, including direct ownership of multi-million dollar annual budgets
Have driven measurable, efficient growth for a B2B SaaS or developer-facing product(s)
Are analytically fluent and can pull your own data and share insights succinctly.
Have built and run structured experimentation programs within cross-functional teams
Actively use AI tools to accelerate your work and see that as a core part of how great marketers operate today
Communicate clearly and concisely: you can align a sales partner, brief a product manager, and update leadership without losing the thread
Adept at navigating ambiguity and bias to action; the paid playbook here is still being written and you're excited to write it
Preferred Qualifications
Experience marketing developer tools, APIs, or infrastructure products
Familiarity with the API inference provider ecosystem
Experience standing up or evolving marketing measurement infrastructure
Why Fireworks
Join a lean, high-impact marketing team where your work directly drives company growth
Own a meaningful budget and build programs from the ground up
Collaborate with world-class engineers, researchers, and operators at the frontier of AI
Competitive base salary, strong equity, and long-term upside
On Target Earnings (Plus Equity)
$160,000 - $190,000 USD
Total compensation also includes meaningful equity in a fast-growing startup, along with a competitive salary and comprehensive benefits package. Base salary is determined by a range of factors including individual qualifications, experience, skills, interview performance, market data, and work location.
Fireworks AI is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all innovators.